Facebook Ads have become a niche of its own. They are an important part of any business marketing strategy these days, and all the big brands are using them on a daily basis. There are other similar platforms such as Twitter Ads, Google Ads, Instagram Ads but Facebook Ads are more popular than any other ones due to the fact that they have more filters and allow to target customers more efficiently.
If you are interested in knowing more about Facebook ads and want some more information for your brand’s marketing campaign then why not make the most out of them.
Below are the 7 different tools that you can use to get the most out of Facebook ads to help increase sales for your brand.
It’s no surprise this tool tops the list as sometimes this is the only ad tool required to generate enough likes and leads for your brand’s marketing campaign.
It is not only versatile, but the biggest bonus is that it’s completely free to use. You will not need to hire a professional as you can learn to use this yourself. You can narrow down very specific customers by using its filters, and you can be certain that the ads will reach your target audience only. It has a handy budget tool which keeps track of how much you would like to spend, and analytics feature helps you to keep track of things.
Sometimes the built-in analytics tool in Facebook is not detailed enough, and you need something better. This is where Kissmetrics will help you out. This is similar to Facebook Ad tool in that it allows you to set your budget, but it is not free. It has different subscriptions including $220/month for 300k events and goes up to $920/month for 10million events on self-service.
It is certainly expensive but a worthwhile investment that guarantees an increase in sales.
You can say that this is the next generation of Facebook Ads which is perfect for all kinds of small businesses. It predicts things such as when to post ads, which audience to target and how to optimise your ads.
It is a cheaper alternative than other ad management tools and is budget friendly. You can subscribe to a basic plan from $59/month. You can choose monthly or yearly payments whichever is convenient for you.
You can test it out with a trial before paying for the actual plan.
It is a relatively trendy social media dashboard which allows you to schedule posts across multiple social media platforms, saving you tons of time and energy.
It is ideal for brands who are relying heavily on Facebook ads and are new to managing multiple social media accounts. It quickly gathers data from Facebook page to analyse which content is getting the most response from people. And if you think that’s all HootSuite does then you are in for a surprise because it takes the information and then creates ads with the perfect message.
Their plans are suitable for beginners and larger enterprises as well and start from as little as $9.99/month.
This multipurpose tool can manage your Facebook and Instagram accounts with a savvy built in scheduler. It allows to you set rotation of your ads manually, helps build URL’s and provides support for multiple user profiles.
It is without question, one of the best tools for managing Facebook ads and offers Excel or CSV data export support, ad campaign organiser and multiple ad templates.
It offers three different plans $149/month to $349/month for 10 users in Agency plan.
This tool is not suited for personal use as it is targeted towards medium to larger businesses. Generates ads every 3 hours by integrating CRM (Customer Relationship Management) with Facebook ads. So, it launches the best ads at the right time to generate optimum engagement from your target audience.
If you want something cheap but which is all in one tool for managing your Facebook ads than Pagemodo is the right option for you. It not only creates great ads but also provides a lot of royalty free images which you can use. It comes with audience segmentation and targeting filters and features. And to know how well your ads are doing it also provides you with analytics.
It costs $33.25/month for Agency plan, $13.25/month for Business and $6.25 for a Basic plan.
All these tools will help to increase your leads which in turn will increase the sales of your business.